Parenting? You’ve Got it in the Bag.
No, really—our Everyday Diaper Backpack will make you feel (and look) organized, prepared, and damn near invincible. Designed with meticulously-thoughtful storage features, it fits all of the things and makes sure there’s no hassle involved in accessing them at the drop of a hat (or shoe…or toy...or granola bar).Pre-Order Now
Huhu is a Bag of Tricks
Made to Last
Constructed from outdoor performance materials to withstand even the harshest of elements (like spilled applesauce).
Made for Parents
We helicopter-parented every design detail to actually make your life easier.
Made with Mindfulness
With a gender-neutral aesthetic and materials made from reclaimed waste, this bag cares as much as it carries.Learn More
Parents are Raving (as in reviews, not the dance)
Our (Birth) Story
As a parent of two young kids, I’ve hired and retired more diaper bags than I care to admit. I kept wishing I could Frankenstein them all into one perfect, hyper-functional carry-all. The pockets from this one, the zippers from that one, the material of another. For over a year, I obsessed over (and road-tested) every detail of The Everyday Diaper Backpack.Learn More